A range of media for innovative visitor services

visit.brussels' offer for tourism professionals

 

As part of the Visitor Services 2.0 project, visit.brussels offers its expertise to both visitors and tourism professionals. The goal is to provide a diverse range of communication tools throughout the customer journey, ensuring clear guidance and high-quality service.

The solutions outlined below demonstrate how visit.brussels supports visitor reception in Brussels through free and paid materials, as well as innovative digital tools. This comprehensive offer - whether in print or digital format - equips tourism stakeholders with the resources they need to inform, guide, and engage their audience. Hotels, restaurants, museums, and other attractions can all find tailored solutions to enhance the visitor experience.

1. Paid printed materials

visit.brussels sells a range of brochures and guides for tourism partners. These materials enable visitors to discover Brussels from different angles, from the city's must-sees to its hidden treasures.

 

Order conditions

Partners can order these brochures at the purchase price for orders of at least 30 copies, with delivery possible within the Brussels-Capital Region for orders of at least €100 excluding VAT. Orders below this amount should be collected directly from the visit.brussels office.

For orders or further information, please contact Diana Ladrak (d.ladrak@visit.brussels)

 

The main materials available
plan

Brussels Pocket Guide

A handy map featuring all the essential places to visit in Brussels. Public price: €1.00 (VAT incl.) Your margin: 54% discount (you pay €0.38, excl. VAT, 21%) Languages: EN, FR, NL, DE, IT, ES

Architecture & Panoramas

Discover four walks to explore Brussels’ diverse architectural styles. Public price: €7.00 (VAT incl.) Your margin: 24% discount (you pay €5.00, excl. VAT, 6%) Languages: EN, FR, NL, DE, IT, ES

Brussels, Capital of Comics

Explore 80 comic murals and venues dedicated to the ninth art in Brussels. Public price: €7.00 (VAT incl.) Your margin: 24% discount (you pay €5.00, excl. VAT, 6%) Languages: EN, FR, NL, DE, IT, ES

A walk with Tintin

The most emblematic places linked to Hergé's work in Brussels. Public price: €3.50 (VAT incl.) Your margin: 44% discount (you pay €1.95, excl. VAT, 6%) Languages: EN, FR, NL

Green Walk Roadbook

A scenic continuous route linking nature, heritage, culture, and history sites. Public price: €4.00 (VAT incl.) Your margin: 38% discount (you pay €2.50, 6% VAT excl) Languages: EN, FR, NL

Brussels by Bike Map

Eight cycling tours along Brussels’ node-point network for bike tourists. Public price: €2.00 (VAT incl.) Your margin: 47% discount (you pay €1.00, excl. VAT, 6%)

2. Free printed materials

In addition to the paid materials, visit.brussels offers a number of free materials to help visitors easily access the information they need.

Tools available

Countertop Display with QR Code

Put expert advice just a scan away. These elegant, easy-to-place displays allow visitors to instantly connect with the visit.brussels team via chat, email, or phone. In addition, the QR code provides quick access to practical tips and inspiring content, ensuring a seamless and personalized experience for every guest.

Postcards

More than just a souvenir, these postcards showcase Brussels’ six signature themes — culture, must-sees, greenery, nightlife, and more. Each card features a QR code that unlocks additional tips and insights online, creating a seamless bridge between physical and digital discovery.

A3 Printed Desk Pads

Designed exclusively for tourist accommodations with 10 rooms or more, these large-format desk pads provide a clear, detailed overview of Brussels’ main attractions. Delivered quarterly to BHA (Brussels Hotels Association) members, they combine practicality with destination storytelling, making them an indispensable tool for welcoming guests. Non-members, contact Céline Batteauw:

3. Digital displays: an interactive, multilingual solution

© visit.brussels - Jean-Paul Remy

As part of the visitor reception 2.0 development project, visit.brussels is teaming up with agency 2Advice to offer an interactive media tool (see picture below). This device allows visitors to consult multilingual content on digital displays, offering an enriched and dynamic experience throughout their visit to Brussels.

The advantages of digital displays:

  • Access to personalised, real-time information.

  • A multilingual interface for an inclusive experience. 

  • Improved visitor reception and hospitality at partner establishments.

     

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